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Protect · Life Insurance

Life insurance is where a sound financial plan starts.

Help with term plans, savings plans and family protection. Life insurance is a contract. If the policyholder dies during the term, the insurer pays an agreed sum assured to the nominee. Some policies also pay on survival to maturity.

Rule of thumbCover of 10–15× annual income
Tax80C on premiums, 10(10D) on payouts*
Best time to buyEarly, when premiums are lowest

Why it matters

Life insurance keeps your family's goals intact if you're not there: daily expenses, loans, children's education and long-term stability.

  • Financial security for your family
  • Income replacement
  • Loan and liability protection
  • Long-term savings
  • Tax benefits under the Income Tax Act
  • Peace of mind

Types of policies

01Term insurance

Pure life cover for a fixed period at an affordable premium.

  • High cover, low premium
  • No maturity benefit
  • Ideal for income protection

02Endowment plans

Life cover plus savings, with a maturity benefit on survival.

  • Insurance + savings
  • Moderate risk

03Money-back plans

Periodic payouts during the term, plus life cover.

  • Regular liquidity
  • Suits planned expenses

04Whole life

Cover for your entire lifetime, usually to age 99 or 100.

  • Lifelong protection
  • Useful for estate planning

05ULIPs

Part of the premium buys cover, the rest is invested in equity or debt funds.

  • Market-linked returns
  • Flexible fund options

In unit-linked plans, the investment risk in the portfolio is borne by the policyholder.

06Child plans

Secure a child's education and future needs even if the parent is not around.

  • Premium waiver benefit
  • Goal-based

07Pension plans

Build a retirement corpus and receive regular income later.

  • Retirement income
  • Tax benefits

How much cover do you need?

It depends on your income, dependants, loans, future goals and lifestyle. As a general rule, cover should be 10–15 times your annual income.

Try it: Estimate the cover your family needs.Open calculator

Tax benefits

Section 80CPremiums qualify for a deduction of up to ₹1.5 lakh (old tax regime).
Section 10(10D)Maturity and death benefits are generally tax-free, subject to conditions.

Tax benefits are as per prevailing tax laws and are subject to change. Deductions under 80C / 80D apply to the old tax regime.

Riders

Riders add protection to a base policy for a small extra premium.

Accidental death benefitCritical illnessDisabilityPremium waiver

Myths

“Life insurance is only for earning members”Myth
“Life insurance is expensive”Myth
“Insurance is only for tax saving”Myth

Life insurance is first a tool for protecting against risk. It is not mainly an investment.

Before you buy

  • Adequate sum assured
  • Policy term and premium affordability
  • Insurer's claim settlement ratio
  • Type of policy matched to your goals
  • Professional advice

Insurance is the subject matter of solicitation. For details on risk factors, terms and conditions, please read the sales brochure carefully before concluding a sale.

In unit-linked plans, the investment risk in the portfolio is borne by the policyholder.

Free consultation

A 20-minute conversation can save you years of guesswork.

Tell us what you're planning for. We'll tell you honestly what you need, and what you don't.

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